Student Profile: Kayla Janssen – Adidas Dancers Wanted Challenge

My name is Kayla Janssen and I am the Global Winner of the Adidas Dancers Wanted Challenge 2012. I studied at the Broadway Dance Center Professional Semester back in Fall 2011 and since then decided to move back home to Antwerp, Belgium.

Through a nudge from my boyfriend and not having much on my plate, I decided to enter the competition. I had to create a video (small music video) to a song create by Adidas and show off my moves. So I did. I went crazy asking all my friends, family and people with computers to vote for my video.

And it worked! On one cold summers evening in July, I received the email from the Adidas headquarters in Germany that I had won the whole competition – the Global Winner! I screamed, jumped around, then had to read the email again just to make sure what I read was true. *

I won a free trip to LA with a friend and was able to have a dance session with Nick Florez and R.J. Durell, Katy Perry’s California Dreams Tour Choreographers. I brought my boyfriend as a thank you to him for that initial nudge. I was in LA in the first week of September and it was magical. We received the full “Adidas Experience,” as they called it. Day 1 consisted of a full shopping spree in the Adidas store in Santa Monica, Day 2 was our amazing dance session with Nick and R.J. Day 3 was a full day at Universal Studios and Day 4 was a helicopter ride over Los Angeles and an evening at the Scratch Academy LA, learning how to scratch a record the right way.

My highlight of the week was definitely the session with Nick and R.J. They were so warm and welcoming and made us all feel like one big family. Their choreography was fun and funky and by the end of the session we were able to create a small little music video. Katy Perry Tour Dance Leah Adler and Adidas Dancer Tyne Stecklein were there to dance and play with us. Nick and R.J. then surprised us with a Q&A session with ALL of Katy Perry’s Tour dancers, who were rehearsing in the studio next door. We asked them everything, it was like we were speaking to rock stars. Watching them rehearse and being a fly on the wall for that 1 hour was insightful.

Back in Belgium, I am inspired and pumped. The “Adidas Experience” was everything I imagined and more. Take risks, try everything, and don’t be afraid of the word “no”. Work creates work so if you find yourself twiddling your thumbs watching TV, get that friend and that camera and start dancing in your favourite parts of town. Who knows, it might win you a trip to LA.

*There were 4 winners from Argentina who came along as well since Adidas Argentina decided to create a separate competition.

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